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It is quite amazing how far cryptocurrency has come, and what people, companies, businesses, etc have been able to achieve by adopting it. At the moment a lot of industries have begun to see just how the adoption of cryptocurrencies can help their business processes, and as such there is a huge scramble to join the crypto community. Even the sports industry does not want to be left out of the league of industries hopping on the crypto trend.
In a recent development, the Miami Dolphins went into a partnership with the Litecoin Foundation, to begin the acceptance of cryptocurrency for payments, and it is hoped that the partnership will begin to take effect from the 5th of September, 2019, which will herald the beginning of the season for NFL lovers. Hence, fans of the team who are also crypto users, will be able to make payments for their tickets, using Litecoin. Furthermore, fans who are present when the team is playing at home will also be able to make payments with Litecoin when they are purchasing tickets for the 50/50 raffle that is organized by the Dolphins, and half the proceed from the raffle will be sent to the foundation owned by the club, as well as attend to other charitable needs.
It may interest you to know that paying with Litecoin and other cryptocurrencies will be facilitated by Aliant Payments, which in this case is a third partner. According to the creator of Litecoin, Charlie Lee, who is also Litecoin Foundation’s managing director, the partnership is one that will project the image of Litecoin to fans in different parts of the world, especially at this time when there is a rapid adoption of cryptocurrencies, as well as the possibilities of applying cryptocurrency to use cases in the real world. Furthermore, he said, that the partnership was a good way to educate people, while also creating the right awareness needed to propel Litecoin and other cryptocurrencies to a level that is beyond what they envisaged.
We are well aware of the fact that this partnership favors the crypto company more than the pro football team’s company, as Litecoin’s role in the company’s business of making money is a minor one, as there are different endorsements, franchises, and so many other money-making avenues for the NFL club. However, as pointed out by the creator of Litecoin, it is just one of its most recent efforts at getting the right publicity that will create the awareness needed to help people know about digital currencies, and the technologies behind their operations.
Litecoin Now Relevant in NFL & UFC
Miami Dolphins are not the first sports company to that Litecoin is getting involved with, because sometime in 2018, the Litecoiin Foundation went into a partnership with the popular Ultimate Fighting Championship (UFC), however, the deal was short, but it made its mark. It is interesting to watch different industries and sectors get involved in cryptocurrencies and blockchain, perhaps we are closer to mainstream adoption than we imagined, but whatever the case may be, crypto is showing that is amazing.